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Promotion Administration

Global Commerce Group offers clients a varierty of services when it comes to promotional games of chance, which include sweepstakes, games and contests.

Services include:

•		Promotion Development & Consulting

•		Drafting Official Rules – All games of chance – regardless of the scope, prize pool, or geography – should have a set of official rules which governs the execution of the promotion. Clients who conduct a promotion without a set of official rules do so at their own peril. Global Commerce Group will draft a set of official rules – based on answers to a 15-question client questionnaire – according to generally-accepted industry standards and conventions. We submit the rules for the client’s review and approval, and we revise the rules until the client’s Legal Department deems the rules to be “complete and approved”.

•		Promotion Registration and Surety Bonds

•		Obtaining Opinion Letter From Outside Counsel

•		Promotion Administration – PO Box Setup and Maintenance – Alternate Means of Entry – Prize Claim Verification – Winner Notification – Random Drawings – Contest Judging (Essay, Photo Contests) – Trafficking of Affidavits/Releases and Winner’s Lists.

•		Random Seeding Reports

•		Prize Fulfillment – Global Commerce Group can store, pick & pack and ship prizes to prize winners through its state-of-the-art fulfillment warehouse.

Opinion Letter
If the client’s Legal Department does not feel comfortable reviewing and approving the official rules, we can obtain an opinion letter from an outside law firm that specializes in promotional law. The opinion letter will state – upon review and possible revision of rules – that the official rules conform to existing interpretations of federal and state statutes. Please note that – in the end – this is still the client’s promotion to review and approve. As such, neither Global Commerce Group nor the outside counsel will issue a letter of indemnification to the client.

State Registration
For any consumer promotion that offers a total prize pool in excess of $5,000 in retail value, the states of NY, FL and RI require that the sponsor register the promotion with their state regulatory bodies. This involves filling out their forms (which we have) and submitting the final Official Rules governing the promotion. They also require filing fees of $350 be paid (in full). After the promotion has ended, these states require that a certified list of prize winner(s) be sent to the states.

Surety Bonds
Any promotion that offers a total prize pool in excess of $5,000 in retail value that is registered with the states of NY and FL require that a surety bond be posted for the full amount of the retail value of the prize pool. We work with a promotional insurance company that specializes in promotional surety bonds. These bonds need to be signed by a corporate officer of the client.

Promotion Administration
This service includes a variety of functions including setting up dedicated PO Boxes to handle free game piece requests, prize claims, winner’s list requests, official rules requests, second chance drawing entries, etc. Administration also includes trafficking affidavits and releases, winner notification, prize verification, second chance drawings, other random drawings, and other services associated with the execution of the promotion.

Random Seeding Reports
Using random-number generation software, Global Commerce Group can generate a report which provides seeding instructions of major prize-winning game pieces. This is an important component whenever a promotion is subject to state audit.